In the rapidly changing digital world, sarcastic synonyms and meanings have emerged as the new social media language. Notably, Shaadi.com and OYO Rooms are two unique firms that have become staples of Indian meme culture. Their capacity to strike a chord with relatability, comedy, and wit has solidified their place in the market as well as in the hearts of millions of internet users. What sets both OYO and Shaadi.com apart is their ability to lean into the cultural narrative rather than shy away from it.
By interacting with memes, these companies humanized themselves and started to appear in ordinary conversations as well as as service providers. That’s why, when Shaadi.com CEO Anupam Mittal gives an idea of giving an ‘OYO’ discount code on Shaadi.com., OYO CEO Ritesh Agarwal can’t stop himself from responding to it.
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Anupam Mittal gives an idea to have an ‘OYO’ discount on Shaadi.com
Recently, OYO made a new announcement for the new check-in policy for unmarried couples at partner hotels. Now, even when making reservations online, couples must present official documentation of their relationship. Partner hotels have been directed to implement this right away, with plans to grow in response to feedback. In light of local societal sensitivities, the policy grants hotels the authority to refuse reservations. This modification comes after input from Meerut’s civil society organizations.
So, to react to these rules, Shaadi.com founder Anupam Mittal has recently offered a lighthearted recommendation to Ritesh Agarwal, the CEO of OYO Rooms.
Through X, formerly Twitter, Mittal requested OYO to provide a “OYO” coupon code on Shaadi.com. Along with the first bump emoji, he wrote,
“Ab toh @ShaadiDotCom par ‘OYO’ discount code banta hai. Whatsay @riteshagar ?”
Ab toh @ShaadiDotCom par ‘OYO’ discount code banta hai. Whatsay @riteshagar ? 👊🏼
— Anupam Mittal (@AnupamMittal) January 6, 2025
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How did Ritesh Agarwal react to the incident?
Ritesh Agarwal couldn’t stop himself from praising Anuam Mittal’s idea as the “great suggestion.” Replying to Anupam Mittal’s post, Ritesh Agarwal wrote,
“Great suggestion @AnupamMittal Anything that encourages having a jeevansaathi!”
Great suggestion @AnupamMittal
Anything that encourages having a jeevansaathi! https://t.co/XgwSyRXguz— Ritesh Agarwal (@riteshagar) January 7, 2025
How did people react to their conversation?
The post soon went viral on social media and has gained many people’s attention. While many endorsed the idea, some even suggested their own playful ideas in the comments section. Have a look at some of the reactions:
Arre baba .. itna toh hum
Nahin lete but we can certainly consider a lottery system and give these out to a few ppl every month @ShaadiDotCom— Anupam Mittal (@AnupamMittal) January 6, 2025
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Wedding Venues pe discount code dilvao over OYO naughty Anupam
— Mahima Jalan | Personal Brand Builder (@MahimaJalan2) January 6, 2025
And ensure that you get pre marital consultation before tying the knot. It will ensure that the facts, habits are not being hidden by the other family. Visit https://t.co/nSbv84EQUU for more info.
— Pulkit Garg (@realpulkitgarg) January 6, 2025
@AnupamMittal Bhai ‘Alimony’ insurance ka package lao @ShaadiDotCom par
— Nitish Bhardwaj (@NitishBhardwajz) January 6, 2025
What do you think about Anupam Mittal’s suggestion? Do share your thoughts with us in the comment section of this article.
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