After the Covid impact in 2020, movie-watching preferences of the public have undoubtedly shifted. With the effects of the pandemic, we witnessed a lot of lifestyle changes which stuck with us even during the post-pandemic. One such notable change was the rise of OTT (Over-the-Top) platforms all around the World. People heavily relied on entertainment from the comfort of their homes which has made it another one of those ‘new normal’ things. The key factor is high convenience but also that it saves us a lot of money associated with catching a movie in the theater.
Man shares a picture of the snacks bill at PVR Noida highlighting the sky-rocketing prices
It is not surprising that catching a movie at the theaters strings along exorbitantly priced tickets along with various other additional expenses. Now if you want to enjoy the movie with snacks at a multiplex, even a regular sized popcorn and cola will burn a hole in your pocket.
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Man blasts multiplex for selling overpriced snacks
Recently, a journalist, Tridip K Mandal, highlighted such an unfortunate experience at the PVR Cinemas in Mall of India, Noida. Tridip wanted to enjoy a movie with some snacks but was shocked by the prices of regular-sized cheese popcorn and Pepsi.
The man took to Twitter to share the image of the bill highlighting the hiked prices and it went viral quickly as many could relate to the sentiment.
The tweet read,
“Rs 460 for 55gm of cheese popcorn, Rs 360 for 600ml of Pepsi. Total Rs 820 at @_PVRCinemas Noida.
That’s almost equal to annual subscription of @PrimeVideoIN.
No wonder people don’t go to cinemas anymore. Movie watching with family has just become unaffordable.”
Rs 460 for 55gm of cheese popcorn, Rs 360 for 600ml of Pepsi. Total Rs 820 at @_PVRCinemas Noida.
That’s almost equal to annual subscription of @PrimeVideoIN.
No wonder people don’t go to cinemas anymore. Movie watching with family has just become unaffordable. pic.twitter.com/vSwyYlKEsK
— Tridip K Mandal (@tridipkmandal) July 1, 2023
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Tridip even compared the prices with the annual subscription of Amazon Prime Video. Latest Amazon Prime Video annual standard subscription comes around Rs. 1499 in India whereas Amazon Prime Lite is Rs. 999 per year.
Tridip has rightfully compared the prices and people online agree more so the tweet ended up getting a lot of traction and comments
The more interesting thing is only Rs. 10 difference between medium and large. It becomes a life changing decision to decide for which to go when considering calorie intake as well.
— Mahesh Patidar (@imaheshpatidar) July 2, 2023
I can’t remember the last time I went to a movie in Cinema Hall.
— Rxm 🐐 (@SocialChartered) July 2, 2023
Fun Fact:
Just think we are 50 people, who are going to the cinema and having Pepsi, Cola, Popcorn, Burger, and Coffee.
The total cost will be around the same as buying a 4K Smart TV.
Make your home a Cinema Hall #Chill— The Financial Advisor (@TFA_Guru) July 2, 2023
They’ve increased rates like hell. It has become unrealistic to say the least.
— Rahul M Maheswari 🇮🇳 (@rahulsofficial) July 2, 2023
They see us as bundle of 💵
– you are not allowed to bring your own food n snacks
– you are not allowed to reenter if you leave
– they force 20-30 minutes of ads on you, that too after paying upward of 250 per seat
– they buy out or make single screens go out of business
– they…— Deep Kamal Singh (@dks__) July 2, 2023
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