Aditya Birla Group is a remarkable multinational corporation belonging to Indian roots. It operates in over 36 countries and is involved in a wide range of industries, including metals, cement, textiles, and telecommunications. Its name graces the Fortune 500 list and it stands as a vital character in India’s economic development.
It is known for its dedication to sustainability and corporate social responsibility. But beneath its enormous corporate identity is a treasure trove of Indian companies, many of which remain mostly unnoticed. These brands may not be household names, yet they subtly improve our lives in a variety of ways.
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Join us as we dig into the world of the Aditya Birla Group’s lesser-known, yet significant, contributions to India’s corporate setting:
1. The Collective
The Collective is India’s first and largest luxury multi-brand retail store, offering an array of worldwide fashion labels for men and women. As part of the Aditya Birla Group’s diverse business portfolio, The Collective showcases the group’s strategic growth into the luxury fashion retail category.
2. Jaypore
Jaypore is well-known for curating and selling artisanal and slow-crafted products. The brand is known for its stunning collection of accessories, clothes, home decor, and more, all of which represent India’s rich tradition and craftsmanship. Jaypore reflects Aditya Birla Group’s versatility and commitment to bridging the gap between traditional craftsmanship and modern consumers.
3. TASVA
TASVA, a menswear brand established by the Aditya Birla Group in collaboration with renowned designer Tarun Tahiliani, is an exciting addition to the world of fashion. TASVA focuses on men’s fashion and offers a variety of apparel and accessories, such as footwear, shawls, and kurtas.
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4. Sabyasachi Calcutta
Sabyasachi Mukherjee, known for his elegant and traditional Indian designs, has had a tremendous impact on the Indian fashion world. It’s quite intriguing that Aditya Birla Fashion and Retail Ltd (ABFRL) holds a 51% stake in Sabyasachi Calcutta.
5. Shantanu And Nikhil
Similar to Sabyasachi Calcutta, Aditya Birla Fashion and Retail Ltd (ABFRL) has acquired a 51% share in Finesse International Design, which is the company behind the apparel retail brand Shantanu And Nikhil, a brand known for its contemporary and unique fashion designs.
6. House of Masaba
The acquisition of a 51% stake in House of Masaba by Aditya Birla Fashion and Retail Ltd (ABFRL) is a significant move in the fashion industry. House of Masaba, led by designer Masaba Gupta, is renowned for its contemporary and vivid fashion offers, catering to both men and women.
7. Tarun Tahiliani
Tarun Tahiliani is a prominent figure in the world of fashion, renowned for his impeccable bridal wear and immaculate menswear. According to reports, ABFRL acquired a 33% share in Tarun Tahiliani’s premium demi-couture business in 2021.
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8. TCNS Clothing Limited
The ownership of a 51% stake in TCNS Clothing Limited belongs to Aditya Birla Fashion and Retail Ltd (ABFRL). TCNS Clothing Limited is the parent firm behind popular fashion brands like W, Aurelia, Wishful, and Elleven.
9. Hakkasan
Hakkasan, which launched in Bandra, Mumbai, in June 2011, is known for serving authentic and modernized Cantonese cuisine. It has become a popular place in Mumbai for those looking for high-quality Chinese dining experiences. Aditya Birla New Age Hospitality (ABNAH) holds a 100% stake in Hakkasan.
10. Yauatcha
Yauatcha is a unique culinary establishment that offers a delightful blend of mixology, tea, European patisserie, and authentic Cantonese cuisine. With a fusion of these diverse elements, Yauatcha provides a rich and multisensory dining experience to its diners. Just like Hakkasan, Yauatcha is owned entirely by Aditya Birla New Age Hospitality (ABNAH).
11. Nara Thai
Nara Thai is owned in its entirety by Aditya Birla New Age Hospitality (ABNAH) in Mumbai. Nara Thai is well-known for its delightful seafood and other Asian cuisines, providing a captivating dining experience for those who enjoy Asian flavors.
12. CinCin
CinCin, famous for its Italian food, is yet another culinary jewel in Aditya Birla New Age Hospitality’s (ABNAH) range. The restaurant’s authentic Italian cuisine reflects ABNAH’s diversity.
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13. Jolie’s
Aditya Birla New Age Hospitality entirely owns Aryaman Vikram Birla’s exclusive, luxury club Jolie’s in Worli, Mumbai. Jolie’s is an elite and wealthy spot in the heart of Mumbai for individuals looking for quality amenities, service, and leisure.
Have a look at brands owned by Aditya Birla Group.
Also read: 11 Brands You Didn’t Know Are Owned by Mukesh Ambani’s Reliance Industries
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